Is your sales office a mystery to you? Professional shoppers trained in the new home industry visit your model centers and covertly video record your sales team’s presentations. The presentation is then evaluated not by the shopper, but instead by our reviewer, who is skilled at identifying the dos and don’ts of a good presentation. Through this process, you will gain not only insight into the experience of a customer, but actual, objective evaluation of your team’s selling skills.
A bad shop is a symptom of a bigger problem—poor selling skills. Unlike other shopping companies who provide only data, Melinda Brody and Company is unique because we not only specialize in the home-building industry, but also provide a full-service solution to help you convert the data into your desired results—more sales!
Melinda Brody and Company can gather the information you need regarding your team’s performance. Video mystery shopping is an important training tool for ongoing training. Those companies who have integrated shopping into their training program consistently score higher than those who shop occasionally
So why call anybody else when we can do it all? Efficiently, timely…and most important, effectively so that your sales increase!
How Builders Utilize Video Mystery Shopping