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Seminar Testimonials
Real solutions for today's challenging market....Here's what our clients say....
Bob Brock, Streetman Homes
Janet, Southern Homes
Mike, Maronda Homes
Michael Kruszynki, 2-10 Builders Warranty
"I have had the pleasure of working with Melinda on a variety of sales team coaching engagements, as well as seeing her numerous, numerous times as a motivational sales speaker at industry events. She is, without a doubt, one of the best in the home building arena, and I am proud to be able to say I have worked with her."
"I have had the pleasure of working with Melinda on a variety of sales team coaching engagements, as well as seeing her numerous, numerous times as a motivational sales speaker at industry events. She is, without a doubt, one of the best in the home building arena, and I am proud to be able to say I have worked with her."
Paul Stern
Maronda Homes
Maronda Homes
"We hired Melinda to train our 30 sales staff. She did a wonderful job connecting with them, providing them with a methodology for how to sell and close homes, and then provided a process for continuing the education to ensure that there was continual improvement in each salesperson's performance. It was a great partnership in sales management that enhanced our gross margins and increased our sales."
Spencer Roed
Crosswinds
Crosswinds
"Your sales program was excellent and uplifting, and I know from firsthand feedback through my new-home consultants that they loved it. It is always great for them to hear it from another source, especially one as recognized as you ... I want to thank you on behalf of the entire SWFL sales and management team for coming on two separate occasions to take my team up a notch and breathe a little fresh air. Thank you once again."
Matt Devereaux
Director of Sales
Lennar, Southwest FL
Director of Sales
Lennar, Southwest FL
"When it comes to sales and marketing of new home sales, Melinda is the guru in the housing industry. Her countless years of experience in conducting mystery shopping for builders has given her the insight for what it takes to be successful in selling more homes. The service she provides builders is not an expense, but one of the best investments a company can make. In today's market, it's all about being more professional and effective in meeting with clients. Melinda and her team is the company that can and will make the difference for your organization."
Jerry Rouleau
Consultant & Author
Consultant & Author
"We have used Melinda many times over the years to mystery shop our sales staff, as well as several in-house sales training seminars. Her extensive knowledge and training style has been very beneficial to evaluating and training our staff. Her evaluations are right on. I would not hesitate to recommend her to anyone, except maybe our competition."
William Berryhill
Maronda Homes
"I was asked to attend the half-hour session you delivered to our sales force last Friday in our Tampa offices. I had no idea what to expect. And besides that, I personally hold the title—8 years running!—of World's Biggest Skeptic. I am sure you can imagine how surprised I was. Even though direct selling is not my primary discipline in the company, your material was absolutely invigorating! It is so easy for us to talk about "Box? What box?" thinking, but the examples you gave re-inspired me in many different aspects. I love powerful brain work!
"From someone who has been in the construction industry for 30+ years, I found Melinda's presentation and enthusiasm absolutely FRESH, appealing and effective! As jaded as I may be, she inspired me in terms of corporate and personal marketing techniques! I cannot recommend her highly enough for motivating sales and marketing staff, regardless of industry or product!"
Timothy (Tim) E. McCorkle
Director of Purchasing
D.R. Horton Homes, Tampa, FL
"Melinda, I would like to thank you for sharing your ideas with our group last night. Like always, you are such an informative and entertaining public speaker. I think the "75 Ideas on Generating Traffic" is awesome. I look forward to sharing with you some success stories in the future. You truly are like the Energizer battery; you just keep going and going. Good for you."
Michael Manning
New Home Consultant
Lennar Homes
"You did a great job! Just what we needed. Thanks for the great ideas and motivation."
Paul Brooks
Director of Sales & Marketing
Lennar Homes, Orlando, FL
"Thank you for sharing with our team. As usual, your message was current, challenging, and MOTIVATING!"
Ron Harris
Director of Sales & Marketing
Cornerstone Homes, Jacksonville, FL
"Thanks again for today - AWESOME!"
Darren Saltzberg
Vice President of Sales and Marketing
D.R. Horton, Inc., Tampa, FL
"You did a fantastic job with your presentation, and the sales team really enjoyed it, too. I am pumped for this weekend and our agents are, too. It is always fun to step out of the box. We appreciate your great enthusiasm and WOW style."
Kerry Soltis
Marketing Manager
Mattamy Homes, Jacksonville, FL
"Thank you for your time today. I have gotten a lot of positive feedback from our team. Today was very productive. Two deals in one day. We will be sure to send you the marketing ideas that we come up with. Thanks again."
Dennis Ginder
Division President
Mattamy Homes, Jacksonville, FL
"I just wanted to say that I thought Melinda Brody's meeting this past Monday was very well done and very much needed. I appreciated her ideas for self generation, I couldn't stop thinking about them after the meeting...I know how hard you guys have it to try to keep us all motivated in these times that are so tough for us all, but I wanted to thank you for having Melinda in. It was a great idea in my eyes."
Angel Cope,
New Home Consultant
Lennar Homes, Tampa, FL
"Thanks for the terrific presentation. The sales team loved your energy and ideas."
Mary Jane McNaught
Deluca Homes, Orlando, FL
"Your training today was wonderful. It was just what our team needed to get their creative juices flowing...We are sure these traffic-generating ideas will increase our sales."
Cristy Griffin & Lauren Eastman
D.R. Horton Homes, Jacksonville, FL
"I have attended Melinda's training sessions, and she is phenomenal. Her energy is contagious, and the audience feels inspired and ready to make more sales! I look forward to the next seminar! If you need a dynamic sales motivator, especially in the real estate industry, then Melinda is an excellent source of inspiration to close more sales faster and easier!"
Debbie Morris
President,
Web Resource Management
"I have used a broad range of Melinda's products and services from sales shopping to video products to actual consulting services and training. Melinda's credibility and knowledge of new home sales and the selling process makes her an ideal candidate for helping grow your sales team. Her training programs are fun, dynamic, and provide immediate skills and action plans that create results. Her video products provide an excellent tool to do follow-up and maintenance training. An additional benefit are the "Train the Trainer" materials that help management continue where she leaves off, bringing added value to her services. The highest form of recommendation is to answer whether you would use this person and company again, and the answer is absolutely, and we are already planning our next session."
James Deitch
Southern Crafted Homes
Land O Lakes, FL
"Recently Melinda delivered a workshop to our group on "Entreprenurial Selling." Her marketing ideas were incredibly creative and would suit the needs of any size homebuilder. We have also begun to use her videos on 5-Star Selling, which is a great approach to training.""
Randy Hix
K. Hovnanian Homes - Hudson Valley
"I would highly recommend any organization that is thinking of ramping up their sales to have Melinda Brody train with them as she is a very dynamic and thought-provoking speaker. I surveyed all of my agents after the seminar and every single agent walked away with an idea that could be put to use in their sales presentation immediately."
Matt Cannon
Director of Sales And Marketing
Lee Wetherington Homes
"Melinda's knowledge in real estate sales training was a huge benefit to our team. She was able to touch on key topics, as well as refocus and energize our group. This was a valuable seminar for everyone who participated."
Andrea Berenfield
Regional Vice President - Sales and Marketing
Lennar Southeast
"Melinda provides exciting and refreshing training that is enjoyable to the audience. She knows how to keep the students focused, and her years of experience give her unmatched credibility."
Paul Silverman
Regional Sales Manager
Move.com
"First of all, I want to tell you that our company spent quite a bit of money on training with other sales trainers. I will not mention any names. Then you came in with your Turn Ring into Bling. This was an instant appointment setter for our phone leads. I made so many appointments and a few of them turned in to contracts.
"When you came back with your 5-Star Selling training, I could not wait week after week just to hear what you had to teach us next. I received more sales techniques from your training class than I have ever had in my 20 years of sales. Don't get me wrong. I have always been great at sales, but I just had it in the wrong order. I reached a personal sales record of 10 new home sales the month after your training class. Now it is up to us to continue doing what you trained us to do. I am looking forward to a refresher class.
"I could go on and on about your training class, but I have to go sell more houses."
Artie Crowley
Maronda Homes
"I just sent an email to all of our salespeople and reminded them how lucky we are to have you coming in LIVE! And I mean it. I have always seen you in the big auditoriums or SMC settings with 250 of my peers, so today was great! You were talking directly to Southern Crafted Homes and addressing our needs and our challenges. Starting next Monday, we will be starting our sales meetings a half hour earlier and will be showing some of your DVDs and working with the material you have been presenting. I think I speak for all of us. I'm looking forward to seeing you again on October 1st."
Ted Chronis
Sales Manager
Southern Crafted Homes, Land O Lakes, FL
"I have been a successful sales manager, motivator, and trainer for many years before getting my real estate license, so I have had some success in that area...but your class has really helped me. It was EXCELLENT! I want you to know that I have taken your phone script and re-worded it for me...I have been using it when I get phone calls and it has made a BIG DIFFERENCE!!!!"
Mike Woodfield
Maronda Homes, Melbourne, FL
"For the first time every single agent commented about your 'Turn Ring into Bling' seminar. My toughest agent said it was worth her time. They all went back and booked appointments."
Mark Bowes
Maronda Homes, Melbourne, FL
"It was a great seminar! You hit the mark as far as the topic in the Southern California and new-home sales market. We had RECORD ATTENDANCE and I have heard from many members how much they learned from it."
Mark McClure
Treasurer
SMC Inland Empire
"I, as treasurer of the Greater Houston Builders Association Sales and Marketing Council (SMC), hired Melinda to speak at the Houston SMC in January 2008. Melinda provided quality marketing material prior to speaking at our event, which allowed us to achieve a record-setting audience. Melinda's presentation was detailed and full of knowledge while her approach was exceptionally creative. We would definitely have her back for an encore."
Colleen Ellison
SMC Board Member
Greater Houston SMC
"I had a sales agent attend my in-house training. His first question was, 'Do I really need to come?' He then took home your Best of the Best DVD and attended your HBA seminar (on his own dime). He returned and sold 3 homes in one week!"
Kathy McDaniel
Highland Homes
"Our January 23rd SMC program was a sellout with Melinda's '10 Critical Lessons Learned from Over 10,000 Mystery Shops'...We heard rave reviews from our members. We've booked her already for 2009.""
Erik Cofield
Buildtopia
SMC Board Member
Greater Houston HBA
"You pumped our group up so much, one NHC wrote 2 contracts today...another wrote one...Susan in Myrtle Beach said she was expecting 3 and it was a direct result of the seminar! WAY TO GO, MELINDA!! YOU ROCK!"
Cheryl Anderson
Director of Sales
Lennar-Charleston
"After attending Melinda's 5-Star Selling training, I asked my next customer for the sale and they said yes!"
Carolyn Strange
Portrait Homes, Bluffton, SC
Cheryl Anderson
Director of Sales
Lennar-Charleston
"After attending Melinda's 5-Star Selling training, I asked my next customer for the sale and they said yes!"
Carolyn Strange
Portrait Homes, Bluffton, SC
"We increased our traffic 30-40% with Melinda's Mini Shops/Mini Seminar program."
Scott Howard
Regional President
Maronda Homes, Orlando FL
"I attended one of your seminars last fall and I have been faithfully doing everything you recommended. The results? I took three months' vacation earlier this year due to such a successful spring!"
Holly Curtis
Toronto, Ontario
"Thanks to Melinda's 5-Star Selling course, we had record-breaking sales in November."
Braxton Green
Baybrook Homes
